MassPay Insights

Navigating the Shift: Payees' Preference for Alternative Payouts

Written by Chris Rechtsteiner | Sep 12, 2023 12:03:00 PM

Traditional payment systems are constantly being challenged by innovative, more convenient, and sometimes cheaper alternatives. As these alternative payout methods (APMs) become more common, one question we frequently hear is: 

"What percentage of payees want alternative payout methods?" 

Let's dive into this pertinent question and shed light on key trends that signify its relevance.

The Percentage: A Direct Response

Depending upon your preferred independent research source(s), you can find that a significant percentage of payees – typically ranging from ~40% to as much as 60% – express a desire for alternative payout methods rather than traditional ones. This number is noteworthy as it signifies a broader shift in payment preferences, one that is rooted in convenience, efficiency, and adaptability.

Why the Rising Interest in Alternative Payout Methods?

There are several reasons for this increasing inclination:

  • Globalization & Mobility: With businesses becoming increasingly global, employees, contractors, and partners are truly global. Traditional banking methods can be slow and involve high fees, especially for international transactions. Alternative methods offer faster, more cost-effective solutions. Locally preferred methods, digital wallets and blockchain-based transfers are all experiencing rapid growth.
  • User Experience: Many alternative payout platforms prioritize user experience, ensuring intuitive interfaces, instant notifications, and seamless transfers.
  • Flexibility: These alternatives often allow users to choose the currency in which they'd like to receive payments or convert them with minimal fees.
  • Security Concerns: Traditional banking systems, while secure, have faced challenges. Alternative methods, especially those based on blockchain, tout heightened security through encryption and decentralized networks. This is especially true in developing or emerging markets.
  • Financial Inclusion: Not everyone has access to conventional banking systems. Alternative methods open doors for such individuals, allowing them to engage in the global economy.

What Does This Mean for Payees?

For payees, the growing interest in alternative payout methods is more than just a trend; it's an opportunity.

  • Better Rates: By avoiding traditional banking systems, payees can often save on transaction fees and get better conversion rates, maximizing their income.
  • Speed: No more waiting for days for a wire transfer to come through. Many alternative methods promise transactions in minutes or hours.
  • Choice: Payees can opt for the method most convenient to them, ensuring they have access to their funds in a manner that suits their lifestyle and needs.
  • Security: With enhanced encryption and decentralization, payees often feel more confident and reassured about the safety of their funds.

The shift towards alternative payout methods is not just a passing phase but a reflection of the broader changes in our global economy and technological advancements. As the percentage of payees leaning towards these methods continues to grow, it's a clear indication for businesses and platforms to adapt and provide these options, ensuring they meet the demands and expectations of their stakeholders.

For payees, it's about embracing these changes for a more efficient, flexible, and secure financial future.

Start developing your APM strategy, today, with our Complete Guide to Alternative Payouts.